Our Mission
Welcome
to The Pokémon Company International
Passion for Pokémon
We have a passion for Pokémon that drives us to understand the impact our brand has on teammates, fans, players, and communities.
Dedicated to Quality
We take ownership of maintaining and promoting high standards, continuously seeking ways to learn and improve while encouraging and trusting others to do the same.
Challenging the Expected
We display curiosity and creativity and use these qualities to develop innovative ideas, solve complex problems, and identify unique opportunities.
Building Relationships
We think “team first,” developing and strengthening collaborative partnerships with all teammates—internal and external—to get things done quicker, smarter, and better.
Integrity and Respect
We treat people with respect and empathy to build an open and trusting environment.
Delighting Customers
We listen to our customers and stakeholders and do everything we can to deliver a unique Pokémon experience.







